Retailer apprenticeship

Help customers buy products or services from retail organisations

A retailer assists customers when they purchase products and services, which requires a good understanding of the stock being sold, the variety of ways customers can shop and the ability to process payments, for example, using a till. During the retailer apprenticeship, you’ll be passionate about delivering a quality service that always aims to exceed customers’ expectations. You’ll enjoy direct contact with a wide range of people and will be motivated by completing a sale and knowing a customer is happy with their purchase. You’ll be able to work in a variety of shops and retail establishments, including small boutiques, large high street chains, supermarkets and well-known department stores. More specialist retailers include funeral services, garden centres, delicatessens and remote environments, such as telephone, online and mail order retail. This apprenticeship provides an ideal stepping-stone into specialist, team leading, supervisory or first-line management roles.


Duration: 14 months

Relevant school subjects: Business studies

Entry requirements for the retailer apprenticeship: Depend on employer, but likely GCSEs or equivalent qualifications or relevant experience, particularly where strong communication is demonstrated

Achievement upon completion: Level 2 (Intermediate)—equivalent to GCSEs

Potential salary upon completion: £19,000 per annum

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