Support customer focused marketing activities that drive the demand for a product or service
As a multi-channel marketer, you’ll find opportunities in various sectors like finance, construction, automotive, and IT, working for organisations of all sizes. You may be part of an external marketing agency or an internal marketing team, responsible for driving demand and raising awareness for products or services through different channels. Your role will involve contributing to marketing strategies and executing day-to-day marketing activities across multiple platforms. You’ll interact with internal teams such as sales, operations, and finance, as well as external stakeholders like clients and suppliers. Responsibilities include creating marketing content, conducting market research, monitoring campaign performance, and managing marketing administration tasks. You’ll design and implement campaigns to engage customers across various platforms, working within budget and resources. While you’ll have some independence, you’ll often work with senior leaders to support their decision-making processes. Typical tasks include coordinating marketing activities, analysing campaign data, and overseeing the work of external and internal marketing suppliers.
Duration: 36 months
Relevant school subjects: Business, Media, ICT, English
Entry requirements for the multi-channel marketer apprenticeship: Varies by employer but likely GCSEs in English and Maths at grades 9 to 4 (A* to C), or equivalent.
Achievement upon completion: Level 3 (Advanced)—equivalent to A-levels
Potential salary upon completion: £23,000
Find out more: www.apprenticeshipguide.co.uk
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