This blog post is sponsored by QA.
In today’s marketplace, businesses who embrace digital marketing and build a strong online presence, gain a significant edge over their competitors. As more employers recognise the benefits of digital marketing for business growth, the demand for skilled marketers who can blend creativity with analytics is increasing.
QA brings digital marketing training to you
At QA we understand the power of digital. We have been delivering training in digital marketing skills for over 10 years and are proud to be the UK’s #1 training provider in data, digital and tech skills.
As employers recognise the need for in-house skills, understanding that success requires both knowledge and strategy, creativity and analytics, more are choosing our digital marketing apprenticeship programme to upskill existing employees or train new digital marketing apprentices. And it makes sense. With a tried and tested curriculum and a nationally recognised qualification upon completion, the QA programme combines virtual classroom training with on-the-job experience, transforming your apprentice or employee into a skilled digital marketing professional.
Digital marketing apprenticeship programme
Duration: 10-12 months
What’s learned:
A comprehensive overview of all things marketing
- Deploying email marketing campaigns
- Leveraging social media
- Creating online display advertising
An understanding of technology
- Analysing digital marketing campaigns
- Understanding how the metrics of digital marketing are generated
- Learning how to use tracking tools
Marketing strategies and customer behaviours
- The importance of defining market segments
- The difference between customer classification and market segments
- Customer buying behaviours and motivators
Benefits
In the digital marketing industry, nothing stays the same for long. Algorithms, channels and platforms constantly evolve, so finding individuals with the most up-to-date skills can be difficult.
Hiring an apprentice or upskilling current staff through an apprenticeship programme brings benefits to both employer and learner alike.
To learn more about taking on a digital marketing apprentice, submit an enquiry. If you would like to become a digital marketing apprentice check out our vacancies.
If you have any questions about recruiting an apprentice please contact: employanapprentice@qa.com
